For those who saw the Rediscover Technology video post regarding Chris Cole's new shoe from DC, the Cole Lite S, which is advanced and on the cutting edge of shoe technology, there is a chance to win a pair from Thrasher by way of a contest.
DC Shoes' Chris Cole model outfitted with new DC shoes' technology. Is it just me or does the video make an attempt to spoof Eric Koston's interview with Nike.
This Saturday get pumped watching the FTD guys skate in various locations during the day and night, inside and outside skateparks, raw and setup street sessions.
When we posted a rumor about some big changes in the skateboard footwear industry many had their doubts. Part 1 of the prophecy has come true: We hereby present you a shot of what could be the ad (or maybe just a promo piece) of Chris Cole for DC Shoes.
Since breaking the news on the Loon Dunk last week we have been keeping close tabs on the limited collabo tees / decks with Familia that are releasing this Saturday.
The long awaited Loon Dunk SB's will drop this weekend at Familia Skateshop in Minneapolis. To celebrate this release the store hooked up with Todd Bratrud for a special Familia Loon tee.
The finals at the Battle of the Berrics 2 have been placed to rest in history. If you haven't checked them, out we have the vids after the jump, courtesy of The Berrics, Stereo Sound Agency, and WeSC.
Insane match up. The YouTube video after the jump is choppy as fuck for some reason... so recommend just clicking the picture to the left to watch it at the Berrics website.
