Here is a sneak peek at the upcoming Emerica line for 2013. It looks like a solid lineup with some great colorways - Especially the "Wheat" colorway.

Here is a sneak peek at the upcoming Emerica line for 2013.

Recently I happened upon a bar called The Brit in San Jose after a Sharks game with my skateboarding friend from Finland.

Not a shoe set with subtle undertones, Jerry Hsu's latest signature model the Emerica Hsu 2 Low has released with a collaboratory effort amongst board sponsor enjoi skateboards and Emerica.

Following the replacement of the Nike SB pop-up store in Slam City Skate's basement with space dedicated to Emerica and Altamont, former editor of the much-missed Document Skateboard Magazine Percy Dean has made a short film about the project. In the film, Slam co-owner Gareth Skewis talks about the shop and why the brands were so suited for a collaboration.

Having played host to a Nike SB pop-up store for most of the past year, Slam City Skates' latest collaboration project with Emerica and Altamont officially opens on Saturday 20 March.