
For anyone with an interest in classic Nike footwear, it’s fairly obvious where the design inspiration came from for the latest SB shoe, the Veloce, came from. But what (or who) kick started the concept and how do you even pronounce Veloce anyway? Sneaker Freaker caught up with SB designer James Arizumi to get the low down.
He also talks about the SB Pro Model series, including the ideas behind Janowski’s shoe and a teasing mention of a forthcoming offering from Omar Salazar.
And, lest we forget, Arizumi ends the interview with a little reminder of why Nike SB make shoes.
Read it here: www.sneakerfreaker.com/articles/zoom-veloce/

Tim Weissberg