
Paul Rodriguez gave Chris Lee from online lifestyle magazine CtotheJL a video introduction to his ‘PR by Nike SB’ line at the recent Agenda tradeshow.
Aimed to cover all bases for skateboarders, the range includes high- and low-top versions of the new P-Rod IV shoes, coming in August, and the P-Rod 2.5, dropping next month. Clothing-wise there’s a wealth of t-shirts showcasing the various PR logos, polo shirts, hoodies, jackets, caps and beanies.
Paul has also given the humble chino a skating twist with the inclusion of stretchable fabric, to minimise restriction while performing tricks. He also mentions that the same material will be incorporated into the denim line, coming in 2011.
And to put all those fears that the PR for Nike SB collection will be hitting shelves in mall stores at rest, Paul mentions at the end of the video that the range will be available from skate shops with Nike accounts. The first batch of clothing lands in February.
Watch it here.






Tim Weissberg